Edvard Alexander Fazer (1861–1943) was a concert pianist, an opera and ballet director, and also Finland’s first impresario. He made a revolutionary contribution to Finland’s fledgling musical life.
Integrated with the music shop, the concert agency – which had a virtual monopoly in its field in Finland – grew stronger.
In 1990, the corporate form of the concert agency was again changed. The company was now registered as Fazer Konserttitoimisto Oy – Fazer Konsertdirektion Ab, Fazer Artists’ Management Inc.